Solutions

Are you monetizing the full App Usage Cycle?

Smart app publishers and advertisers recognise that opportunities to connect with users extend beyond the period of app usage with unique possibilities available at app install (entry) and when app usage has ceased (exit).

Entry

  • Excitement about the app is at it's peak
  • Point where the user is most receptive to advertisement
  • Immediate monetization upon install

Ad Formats Used

  • Sign up forms
  • Install offers
  • Interstitials
  • Surveys
  • Banners
  • Advanced Overlays
  • Video Ads

Engage

  • The user is now fully entrenched in the app
  • Point where there is high visibility & motivation to engage in ads

Ad Formats Used

  • Sign up forms
  • Install offers
  • Interstitials
  • Surveys
  • Banners
  • Advanced Overlays
  • Video Ads

Exit

  • The user may still be shown ads of interest
  • Point where the app is not actively being used but is still installed

Ad Formats Used

  • Notifications
  • Retargeting
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News and Information

A few News and Information highlights:

Readers’ Choice winner LeadBolt on the power of an empowered customer base

When asked by Anthill whether we could share ‘the secret to our success’ — how we had attracted over 4,000 Facebook ‘Likes’ — the first thing I felt compelled to explain was the purpose and function of our organisation, beginning with its name: “Leadbolt” (pronounced LEED-BOLT). Find out more...

Anthill’s SMART 100: Readers’ Choice Revealed (2011)

At the conclusion of the Readers’ Choice component, we promised to tally up the results and create an Index according to the votes of our readers. What we didn’t expect to receive was a lesson in social media marketing. Find out more...

Will CPA Take Off in Mobile?

The story of the Web ad industry begins with the click. The ability to click on Internet ads made cost-per-click a dominant form of how ads are bought and sold. Google has reaped several billions of dollars based on clicks. Find out more...

Tips: How to Best Spend Your Digital Dollars to Get the Highest Return

Getting the highest return on your spend can only be gained once all the touch points of your digital flow have been optimized. From site design, layout and wording, to market segmentation and marketing to bringing your customers back through retargeting and remarketing. Find out more...

Mobile Developers

Premium Ads for Mobile

Are you a mobile developer or publisher that creates engaging, useful, and fun websites or apps? LeadBolt makes it easy for mobile app developers to quickly earn superior industry eCPM's and EPC's on their traffic. LeadBolt's ads are fully customizable and allow for unique implementation opportunities to optimize your earning capabilities within your app. LeadBolt works with thousands of mobile advertisers to fill your ad inventory with top-tier offers.

With our ad serving performance indicators, no matter the ad unit, your campaign will reach the appropriate audience in turn generating the highest ROI.

Suitable For

  • All types of iOS / Android apps
  • Compatible with other ad network SDKs

Join our LeadBolt Community

  • Thousands of Advertisers Worldwide
  • Strong US Focus

Take All the Advantages of our

Sign Up

Mobile Advertisers

Buy mobile traffic

We support a comprehensive range of ad units including our popular Interstitials and Advanced Overlays. The CTRs from the Banner ads are consistantly 2X higher than the industry average. Brand advertisers are estatic with the results from the Video ads. The quality of information delivered in our Capture Form is being praised as the most valuable by our current advertisers when compared to their other means of traffic.

With our ad serving performance indicators, no matter the ad unit, your campaign will reach the appropriate audience in turn generating the highest ROI.

Advanced Overlays

Users take offers in return for app rewards and further gameplay

Video Ads

You will engage an audience through high quality video advertisements

Notifications

Users will receive your ads in the form of push notifications

Interstitials

Users will view your ads via in-app interruption advertising or intersititals during app navigation

Banners

Users will see your ads in the form of banners onscreen during app play

Video Input Forms & Offer Walls

Users will opt-in to your offers with form input or web submission

Sign Up

Mobile Developer Sign Up

Register below to begin placing advertisements on your app and digital content

Mobile Advertiser Sign Up

Register below to begin placing advertisements on apps, websites and digital content

Privacy Policy

LeadBolt is deeply committed to protecting the privacy of Internet users.

Accordingly, we strictly adhere to all industry guidelines, and will continue to review and improve our privacy policy and procedures to ensure the safety and protection of consumer information. This Privacy Statement presents our privacy policy, including LEADBOLT' privacy practices for our web site. Below is information regarding LEADBOLT' commitment to protecting the privacy of Internet users.

Consumer Information

LEADBOLT uses one or more third party ad serving technology to serve ads at this site and at our clients' sites. In the course of delivering an ad to you, the third party ad serving party may place or recognize a unique cookie on your browser and use information (not including your name, address, email address or telephone number) about your visits to this and other Web sites in order to provide advertisements about goods and services that may be of interest to you. If you would like more information about this practice and to know your choices about not having this non-personally-identifiable information used to serve ads to you, please click here.

Cookies and Opt Out

Like most Internet sites, LEADBOLT and its third party ad serving party uses "cookies" to enhance the Internet user's experience on the Web. Neither LEADBOLT nor such third party ad serving party uses these cookies to personally identify you in any way, and these cookies in no way damage your system or files.

What are cookies and how do they enhance your Web experience?

A cookie is a unique number that is assigned to you the first time you are served an ad. This number is stored in a file on your computer. For instance, cookies help ensure that you don't repeatedly see the same ad. Cookies can also help advertisers measure how you utilize an advertiser's site and the effectiveness of an ad. This information can then be used by advertisers to better cater to your needs. In other words, cookies help us deliver to you the types of ads in which you are more interested.

We use LEADBOLT and other third-party advertising companies to serve ads when you visit our Web site. These companies may use information (not including your name, address, email address or telephone number) about your visits to this and other Web sites in order to provide advertisements on this site and other sites about goods and services that may be of interest to you.

Third Party Cookies

In the course of serving advertisements to this site, our third-party advertiser may place or recognize a unique "cookie" on your browser.

Privacy Policy for end user mobile

This privacy policy is Leadbolt's policy in dealing with personal information of end users on mobile platforms. It is different from Leadbolt's general privacy terms relating to publishers, advertisers or developers.

This privacy policy relates to information collected by Leadbolt as opposed to information collected by third parties such as developers or advertisers, who may be using Leadbolt's technology.

Leadbolt is deeply committed to protecting the privacy of users.

Accordingly, we endeavour to adhere to all industry guidelines, and will continue to review and improve our privacy policy and procedures to ensure the safety and protection of personal information. This Privacy Policy presents Leadbolt's privacy practices for our mobile applications. Below is information regarding Leadbolt's commitment to protecting the privacy of its mobile users.

By viewing our advertisements and/or using/invoking our services, you agree to the terms of this Policy.

Personal Information

There are two categories of information we collect -

Information you provide to us; This is collected when you interact with our services and explicitly provide us with this information. This is information you provide to us by entering the information or otherwise giving it to us by filling out a form or signing up to a service etc. We collect this information so we can provide the services which you sign up for. If you do not provide this information we will be unable to provide the services requested?

Information we get from your use of our services; In order to effectively run our service, we need to collect information about the services that you use and how you use them. This is necessary in order to provide you a better service and to recognise you if you opt out of particular services. This information includes:

Device information: including Device ID, Android ID or UDID, other specific device information like, IMEI or MEID, manufacture make & model of device, operating system & version, other mobile network information including phone number.

Other information: When you use our services, we may automatically collect and store certain information in server files. This may include details of how you used our service, location, ISP, telephony and device information, IP address, event information such as crashes, system activity, hardware settings, browser information, the date and time of your request and referral applications.

If you do not provide this information we will not be able to provide our advertising services, which may limit your access to certain mobile application.

How we deal with personal information

Use

We will use your personal information in order to provide you with more relevant ads and limit the number of advertisements you see. We will also use this information to identify your device should you opt out of certain services.

Security & storage

We take reasonable steps to protect all information which we hold from misuse, loss, from unauthorised access, modification or disclosure. All personal information is kept on a secure server and protected by firewall security systems to keep information secure and safe on our servers. Where we store information, we shall only store the information for as long as necessary in order to provide our services to you.

Transfer of information

To effectively deliver our services, information we collect may be shared with, transferred to or accessed by our related entities around the world. Where information is transferred in this way, we will take all reasonable steps to protect that information and ensure that it is handled to a standard which is no lower than the standard of the jurisdiction from which the information originated from on our server.

Disclosure of Information

From time to time, Leadbolt may use third party service providers to provide our services to you. Leadbolt may provide your information to these third party service providers. If Leadbolt is required to share information with our affiliates or partners in order to provide our services, we may do so. We will require our Affiliates and partners to have a privacy policy which meets our standards and complies with this privacy policy. Our third party services providers, affiliates and partners may be located in other jurisdictions. However where information is sent to other jurisdictions, we will require the receiving party to comply with and handle the information in a standard no lower than the standard of the jurisdiction from which the information originated from on our server.

Disclosure to Law Enforcement Agencies

Leadbolt may be required to share information collected with law enforcement agencies. We will only do so to authorised government agencies where we are compelled to by law or if we believe they are acting in good faith and disclosure is necessary to comply with the law or to protect the interest of Leadbolt, its partners or end users.

Cookies and other Local Storage identifiers

We may also collect and store information (including personal information) locally on your device using mechanisms such as cookies, browser, web storage, application data caches or other local storage identifiers.

Like most Internet sites and services, Leadbolt may use local storage identifiers. These local storage identifiers in no way damage your system or files. Leadbolt primarily use local storage identifiers and other technologies in mobile advertising services to control the number of times you see a given ad, deliver ads that relate to your interests, and measure the effectiveness of ad campaigns.

Third party cookies

In the course of serving advertisements to mobile users, our third-party advertiser and affiliates may place or recognize a unique cookie on your browser or device. These actions should be governed by those advertisers' respective privacy policies.

Other information

We may receive anonymous or aggregated information from our business partners, their consumers, third parties, site or application visitors. This information may include, but is not limited to, device information, demographic data, or other information about the post-click activity of the ads we serve.

Access

You are entitled to gain access to the personal information we hold about you. To do so please contact us:

Leadbolt Pty Limited ACN 144 039 529

Attention: Privacy Officer
email: [email protected]

Other terms

We do not knowingly collect personal information from children under 13. If we learn that we have collected the personal information of a child under 13 we will take steps to delete the information as soon as possible.

We reserve the right to amend this policy at any time. The policy, as modified, shall appear on our mobile website; http://www.leadboltapps.com/mobile/#privacymobile